How Paylo Stopped Losing Its Stablecoin Users at Checkout
Industry
Social commerce / merchant platform infrastructure.
Markets
Nigeria.
Integration Time
Same-day KYB approval; integration described as immediate.
Use Case
In-app stablecoin payments for merchant purchases, keeping users within Paylo's ecosystem end to end.
Background
Paylo, founded by Samson Odo, is a social commerce platform that gives merchants a digital storefront and the tools to grow their business over time, while providing customers a trusted, convenient way to buy things with full trust in the system.
The Challenge
Paylo's user base leans towards young individuals who earn in stablecoins. Without a way to spend those stablecoins directly, users had to leave Paylo's ecosystem to make payments elsewhere.
Integration
KYB submission took five minutes; approval and developer platform access came through in about five hours. Odo described it as the easiest he's done, saying he had to spend fifteen minutes checking for security risks and found none.
Results
Paylo's users can now spend their stablecoins directly within the platform without leaving Paylo's ecosystem. Since integration, Paylo has seen a significant increase in transaction volume and more merchants onboarding to the platform, closing the gap that once pushed stablecoin-earning users elsewhere to pay.
“Breet was my first time integrating anything through an MCP, and it is probably the easiest integration I have ever done. KYB took five minutes to fill and I had developer platform access the same day, about five hours later. It worked so well I went looking for security risks. There were none.”
